This week, Web Traffic Professor gave us a challenge discussion topic for our guest post: Case Studies that teach principles to Business Growth. In his experience, blogging taught him 4 important principles on how to do business successfully. He summarized as the follows:
Do what you do in your business more often and you will get better at it and see more results
Strike to do better until you beat your competitor
Do it faithfully, dependably and reliably
Do it long enough to make it succeed
As one of the first students at my school in International Technological University (ITU), I witnessed the ups and downs of this school in its 18-year of history. I have to agree with Professor Bill that ITU has applied the 4 principles to reach today’s success.
The school was founded in 1994 by a successful academic entrepreneur and influential educator Dr Shu-park Chan. Dr Chan was well known for his strong personality: consistent, persistent, strike to be excellent and never give up. At the peak of his academic career, Dr. Chan quit his high paid job as a head of engineering school at Santa Clara University in 1988 and started up his own university.
The beginning of every new business is never easy. At the time Dr. Chan tried to raise money to start up in Silicon Valley, the US economy was entering a downturn. That did not scare Dr. Chan away. Rather, he decided to go out the US border and seek funding overseas. He took a fund raising tour in Asian from China, Taiwan, Singapore, Vietnam, and successfully collected one million dollar from that fund raising tour and started his school in Santa Clara City last 1994.
From the organizational structure and design class I learned that when a new company was founded, its culture was then formed from either the industry culture or the founder’s personality. In ITU’s case, its culture deeply rooted from its founder Dr. Chan’s strong leadership and personality.
Dr. Chan’s first goal was to establish ITU as a model of hi-tech university education. His ultimate goal was to scale its model throughout the world to support and build developing countries with educational resources and technologies.
From the beginning, Dr. Chan observed that many hi-tech professional, especially the immigrates, could not further developed their skills and advanced their careers because they had to work full time to support their family. So he designed his niche market to fill this hole by offering night-time and weekend classes for the working professional in Silicon Valley. His acute vision not only brought the school many local working professionals, but also their family and friends from their hometown oversea.
During the hi-tech burst in Silicon Valley, ITU lost a lot of students. But Dr. Chan had never shaken his confidence. Rather, he decided to use his own money to sustain the high quality school operation while kept looking for new opportunities. In his word “no rock is unturned”.
Finally, he brought in an extremely successful and experienced entrepreneur Dr. Chory and assigned his own son to assist Dr. Chory to help the school out of trouble. This new leadership team not only quickly turned school around, but helped the school grow to more than a thousand students from 32 countries by 2011.
This week, I wrote many good posts for some classmates’ blogs. Below are some ones :
- A holistic view on babymoon vacations
- Issues on the pregnancy and childbirth in Nepal
- My new learning from vegetarian pregnancy nutrition guidelines
- Sharing Natural Remedies on Female Infertility
- Looking back at ITU’s 18-year history
Next week, I am going to continue to write more guest posts for other classmates. They will cover many other interesting subjects that you would love to read. I guarantee it!