I strongly feel you shouldn’t even start a blog site unless you have written about 100 articles about your niche topic/subject already on paper. I personally will not be able to deal with the pressure of writing an article for my blog every day with a little span of time and running to meet deadlines. It takes a lot of work and time writing a masterpiece that is worth reading and spending people’s precious time. High quality content is not the only factor, search engine plays that role too. SEO is pivotal for paying companies to find you and want to associate with you.
Here are my tips:
- Start the day really early much before sunrise, write up about 4-5 articles before the day actually starts
- Create time slots during that day (non-negotiable and highly predictable) for reading
- Write again until early afternoon and spend time until late evening editing and making the content web worthy
- Do this for a few months, gather traffic data and analyze to find trends of spikes and reflect on articles published during the spikes. These are the articles that were most popular.
- Draw from these articles those things that could have consumed more dearly – try to recreate the magic.
This is an evolving process. Depending on your niche topic, there is no formula to gain insight into what actually sells. There is no mantra. Most bloggers give up due to environmental, personal and professional reasons. They don’t wait for the blog to actually make it and get found more often than the earlier days of blogging. This is the mistake most people commit. Writing well day after day is no easy task. It can lead to immense frustration if traffic is not as expected. But one has to stay at it. You will know in a few months if your niche topic and writing skill are worth money.
The good news is once it clicks, you will have line of paying buyers that want to advertise on your blog page. There is another pitfall to watch out for when this happens. Greedy bloggers end up creating matter in niche topics that are not really their own or they cannot represent it well. This is primarily because their first and true blog would have actually worked. They know now the techniques of selling and assume that they can write everything about anything and if they use the right keywords for the search engine, it will sell. They link their successful site to their upcoming sites and divert readers to new blogs. Readers will like you for what you write, not because of your tactics.
Content matters. It is like a good restaurant – all the ambiance in the world won’t do any good if the food is bad. So, if you are sending the customer from one menu item to another, the other item must be good if not better. Today, readers have many resources to read and gain from their blogs. The average time a web visitor spends on a page is 2 seconds, yes 2 seconds. If you don’t keep them in these 2 seconds. No matter how good your writing is and doesn’t matter how well you did in getting them to hit your page – they ain’t paying.
Blogs work for you if you work them and keep working them.
[easy_sign_up title=”Get Free Access to the Content Marketing Forum for Life”]