3 reasons why a blog is a good for your book, business or product

I heard the phrase a while ago (and I believe it), any idiot can write a book, but it takes a genius to market it.

A corrollary to that, or at least a related thought… there are lots and lots of good products and business ideas…but what good are they if nobody knows about them?

The number one reason why businesses fail – the people running the company don’t

adWeb 3.0 on privacy versus consumer data tracking

adWeb 3.0 San Francisco is happening now – April 11, 9:30am.

Fran Maier of TRUSTe is discussing the pros and cons of an issue that many people aren’t even aware of. Unfortunately, the keynote speaker, Congresswoman Mary Bono Mack, (R-CA) couldn’t make it.

When people hear that their privacy might be invaded the immediate response is “No, run for the hills you evil prying twits.”

However, advertisers like when they have consumer data which can only be